A
fast, easy, and effective way to leverage the power of LinkedIn is to use
it to track down key contacts who you're trying to reach at particular
companies.
For instance, if you’re a software maker and you’re trying to get in touch with a potential customer, such as, the name of the vp of information technology at Company Y, it may not be easy to find out this info when you ring up Company Y's main number. A lot of times, receptionists have been instructed not to give out such employee details when calls come in.
To
get around this hurdle, LinkedIn can be a solution.
Simply
go to the search engine of your choice and type in the following:
"vice president of information technology" "Company Y"
"LinkedIn.com".
In most cases, the name of the specific person who you're looking for will be listed among the search results. When you click on the link to your target's LinkedIn page, you'll also find a bunch of other potential contacts who are listed under the heading "Viewers of this profile also viewed..." which is on the right side of the page. You now have a great selection of perfectly targeted choices to get in touch with at Company Y, and when you ring up the main number, your call should immediately go through - and you can then make your connection.
In most cases, the name of the specific person who you're looking for will be listed among the search results. When you click on the link to your target's LinkedIn page, you'll also find a bunch of other potential contacts who are listed under the heading "Viewers of this profile also viewed..." which is on the right side of the page. You now have a great selection of perfectly targeted choices to get in touch with at Company Y, and when you ring up the main number, your call should immediately go through - and you can then make your connection.
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